These Facts Will Help You Understand SEO (Infographic)
With so many people using the internet today, most of the businesses are going online. In order to get the desired amount of sales, their websites need to be “tinkered” with, and one of the best ways to do it is search engine optimization.
SEO is basically a process which optimizes a website in order to perform well in the unpaid search of a search engine. It will ultimately lead to a higher number of visitors on the optimized website, which is the main goal of every webmaster.
Webmasters target the unpaid results, also known as organic or natural. Seotribunal.com report claims that one of the main reasons behind it is that 70-80% of users only focus on the organic results and are ignoring the paid ads.
The higher a website is ranked, the more frequently it will appear in search results, which means it will receive more visitors who can eventually become customers.
There are many advantages that come with ranking high in Google. Search traffic converts 10 times higher than social media on desktops because of the high quality leads. It also impacts the brands perceptions as there is a 30% brand lift for brands appearing in search results.
Many brands built their internet empires on search traffic, and one of them is CBS Interactive, the American media company. CBS Interactive owns a total of 26 pages including:
• Cnet.com • Chowhound.com • Download.com • ComicVine.com • Last.fm • GameFAQs.com • Gamespot.com • Metacritic.com • TV.com • MetroLyrics.com |
• TechRepublic.com • 247Sports.com • ZDnet.com • Sportsline.com • CollegeSportsLive.com |
Another prime example of an internet empire is Time, the American weekly news magazine and news website published in New York. It owns the following websites:
• People.com • Time.com • WhatDigitalCamera.com • Instyle.com • Essence.com • Fortune.com • FoodandWine.com • Health.com • Myrecipes.com • TheOutfit.com • RealSimple.com |
• SouthernLiving.com • Sunset.com • YBW.com • AllYou.com • TrustedReviews.com • SI.com • Cookinglight.com |
Read about 14 other companies which dominate the world’s Google search results, along with 70 other facts about SEO in 2018 in the infographic below.
Infographic URL: https://seotribunal.com/blog/stats-to-understand-seo/